Tools
Adobe Photoshop
Adobe Indesign
Adobe Illustrator
Figma

Category
Identity Design
Art Direction
UI / UX

Typography
Brown (Lineto)
Avenir Next (Linotype)

Creative direction, logo mark and identity for Wakapapa - an augmented reality focused organisation revolving around sustainability values.

Involved creating a dynamic identity representing 5 key pillars: Sustainably, Exploration, Growth, Connection & Our Planet; with the scope for animation and motion based elements.

Working closely with a forward-thinking and fast-paced international team; including developers, product designers and graphic artists.